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About us

CMS Strategic provides proven expert counsel in public, political and media relations, business development and reputation management. Working closely with our clients, we offer tailored solutions to help your business stand out.

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Working with our clients

CMS Strategic is thought of by its clients as one of the family. Renowned for implementing successful campaigns, we are trusted by a range of clients across the defence, aerospace and security industry spectrum, from OEMs, tier one and two manufacturers, members of the supply chain, and aftermarket/MRO specialists.

Working hand-in-hand to achieve your aspirations, our team helps you stay ahead of the curve by delivering bespoke research andmarket intelligence to enable you to grow your business and develop new opportunities. The team’s ongoing research and monitoring of Parliamentary activity means we always view the bigger picture when implementing a communications strategy.

Whether your need is for the design and implementation of an overall marketing communications strategy or a specific project, CMS Strategic has the skills, experience and contacts to help you. We reach and influence key personnel in civil, military, industrial, political and media circles to convey your messaging and promote your products and services.

Our goals

“One of your own, working to achieve your market aspirations in defence.”

We enable our clients to pursue and secure new business, attract the attention of key audiences, and develop established market positions or enter new sectors.

CMS Strategic becomes more than just an an external supplier – to truly understand and represent businesses we strive to integrate with client teams, working together to develop and implement strategic communications.

With nearly 30 years of industry expertise, CMS Strategic has long established relationships with key stakeholders from across the press, industry and Westminster, to support our clients and help grow their own networks.

Working hand-in-hand to achieve your aspirations, our team helps you stay ahead of the curve by delivering bespoke research and market intelligence to enable you to grow your business and develop new opportunities.

Meet the team

We function as an extension of your business, using specialist industry knowledge and expertise with your market interests at the centre of every action.

Our commitment to the UK Armed Forces

“CMS is committed to upholding the principles of the Armed Forces Covenant and the Employer Recognition Scheme as part of our work in and among the defence community”.

CMS has deep roots across Defence, and this begins with our team; we actively seek to employ and support Reservists, Veterans and those with ties to the UK Armed Forces.  

“CMS is committed to upholding the principles of the Armed Forces Covenant and the Employer Recognition Scheme as part of our work in and among the defence community” said Managing Director, Georgia Pickering. “The company’s commitment to those who serve runs all year round and it’s fantastic to have those with both Regular and Reserve experience in our team. We proudly support the work of brilliant military charities, such as SSAFA the Armed Forces charity, and the All-Party Parliamentary Group for the Armed Forces. Outside of work, I am honoured to have been appointed the Armed Forces Champion for my local Council”. 

The CMS team is also active in its support for the milestone events such as Armed Forces Week and has a long affiliation with SSAFA. Over the past couple of years, we have taken part in several military focused fundraising events such as SSAFA’s “13 Bridges” walk and the “Walk for Ukraine”.  

Our partners

CMS Strategic works with a selection of partner agencies and subject matter experts to deliver highly specialised campaigns.